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Whether you're starting a new venture or marketing an existing enterprise, Word to the Wise offers a suite of specialist communications services for your needs. We can tailor a specific package to include any of the following:

Brand strategy

Word to the Wise helps start-ups, established businesses and mission-driven organisations to clarify their purpose before confirming the target markets to match. We'll encourage you to consider your short and long-term goals, help you to understand your audience, and design appropriate communications strategies to help your messages stick. Above all, we'll challenge you to define the core manifesto and values that will sustain your day-to-day efforts.

Brand development briefs are a mainstay of our work and we love mining for the minute details that will become the cornerstones of enterprise activity. We craft highly detailed briefs that inform branding identities for our clients, and we do this in collaboration with the graphic design studios we trust.

Content copywriting, editing and research

Detailed research and concise copywriting underpin all that we do. We believe in producing easily understood, reliable content for all industries and audiences, across print, broadcast and online media.

Corporate communications and projects we relish include web content creation and management, EDMs and newsletters, and printed marketing collateral development.

Communications coaching

We build business and organisational capacity for more confident writing and communications.

After an initial consultation we will tailor a training program for your team's particular needs. Strengthening the basics in punctuation and grammar is a mainstay of this work, and we detail appropriate writing styles and techniques so you can write more effectively for different purposes and audiences.

We've found this work often benefits UX agencies, design studios and other creative industry professionals.

PR and media relations

Targeting the right media with timely and newsworthy content is key to brand awareness. We work with our clients to craft eye-catching media releases, and help you to identify the best PR strategies that align target audience views with your business and organisational goals.

Pitch submissions and tender writing

We work on submissions of various sizes and types, having penned and coordinated successful tender submissions ($20M) for architects through to government funding submissions and international artist residency applications.

If you are looking to apply for grants, develop a crowdfunding appeal, or garner support within your industry, contact Word to the Wise to discuss the scope of your campaign proposal.

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